Would you like to know the truth behind everything I do? It’s really no big secret, but it’s definitely my best shooting tip. Keep it simple! Or as some people refer to it: KISS. I have found that if I can keep everything simple, we get better results and we all have more fun.
But what do I mean by simple? Honestly, I mean everything – preproduction, location, gear, lighting, grrls, ideas, postproduction and everything in between. The biggest mistakes I make (and see being made) are when I over think and try too hard. I like to keep myself thinking simple and asking for simple. If you look at my work, my sites and my life, it’s all very simple. In fact, the best advice I got from one of the best creative directors I have ever worked with was, “If you have great photos, keep the design simple.” Boo ya!
Even when I work with my favorite talent I always keep it simple. I give them boundaries, the basic idea and then let them have fun! I try not to make them do things that make them feel funny or awkward in a bad way. Rather, I want them to have fun in all the good ways. It’s important to give them the basic ideas: suck, fuck and have fun! I leave the rest up them and just stand back. So, what am I blabbing about? What did I just say? Keep it simple stupid!!!!! Kiss, kiss!